---
type: conference
title: The Art Museum in the Digital Age – 2023
language: en
url: "https://www.belvedere.at/en/digitalmuseum2023"
---

**Period:** Monday, 16 January - Friday, 20 January 2023

# The Art Museum in the Digital Age – 2023

## International Online Conference

The Belvedere Research Center is continuing its conference series on the digital transformation of art museums with its fifth event on the topic. While the 2022 conference challenged binary concepts such as analog/ digital, this year’s event critically examines the imagined cultural metaverse. In four thematic online sessions and an on-site workshop, the lectures deal with the immersive experiences of virtuality and reality, cultural heritage data, value discourse surrounding the metaverse and NFTs, and self-perception and the social role of museums.

**Period:** 16 January 2023 17:00 - 20:00, 17 January 2023 17:00 - 19:30, 18 January 2023 17:00 - 19:30, 19 January 2023 17:00 - 19:30, 20 January 2023 14:00 - 18:30

**Registration:** (online)

**Materials (PDF):** [Program](https://www.belvedere.at/sites/default/files/2025-10/Konferenz_2023_Programm_0.pdf), [Abstracts](https://www.belvedere.at/sites/default/files/2023-01/Konferenz_2023_Abstracts.pdf), [Call for Papers](https://www.belvedere.at/sites/default/files/2022-09/CFP_en_digitalmuseum.pdf)

**From the Series:** [All Conferences](https://www.belvedere.at/en/art-museum-digital-age)

**Language:** English, German Simultaneous Interpretation

**Hashtag:** #digitalmuseum #belvederemuseum

**Conference Committee:** Johanna Aufreiter, (Belvedere, Wien / Vienna), Christian Huemer, (Belvedere, Wien / Vienna), Anna-Marie Kroupová, (Belvedere, Wien / Vienna), Johanna Drucker, (University of California, Los Angeles), Sonja Gasser, (Stiftung für Kunst, Kultur und Geschichte, Winterthur), Harald Klinke, (Ludwig-Maximilians-Universität München / Ludwig Maximilian University of Munich)

**Partner:** ![Logo ICOM Österreich](https://www.belvedere.at/sites/default/files/styles/full_content_width_no_crop/public/media-directories/ICOM_LetterModel-Oesterreich.jpg.webp?itok=gIx3TsEQ), ![Image](https://www.belvedere.at/sites/default/files/styles/full_content_width_no_crop/public/2019-10/Museumsbund%20O%CC%88sterreich.png.webp?itok=rtL0pauZ), ![DArtHist Austria Logo](https://www.belvedere.at/sites/default/files/styles/full_content_width_no_crop/public/2022-11/DartHist_schwarz.png.webp?itok=4CC4hAm7)

## Introduction 

**Welcome & Introduction**  
Stella Rollig; Christian Huemer; Anna-Marie Kroupova (Belvedere, Vienna)

## Keynote 

**The Virtual Muse(um). Authenticity, Immersion, and New Forms of Delusion**  
Johanna Drucker (University of California, Los Angeles)

## Contributions 

**PANEL 1: NFTs & Blockchain**

**Remonopolisation or Protection of Cultural Heritage? The Moral Capital of the “Institution in the Service of Society” Between Open Access, Protection of Cultural Heritage, and NFTs**  
Grischka Petri (Leibnitz Institute for Information Infrastructure; University of Tübingen)

**What Museums May Have Learned from NFTs**  
Amalyah Keshet (Naomi Korn Associates, London)

**NFTs as a Social Practice. Exploring Tokenisation at National Museums Liverpool**  
Frances Liddell (University of Manchester)

**PANEL 2: Meta-Spaces**

**Designing Art Metaverse Portal. Converging, Creating, Experimenting with, and Minting Crypto Arts**  
Natalia Grincheva (University of the Arts Singapore; University of Melbourne)

**Die Dichotomie des Metaverse. Dezentrale oder zentrale Gateways: Was braucht das Metaverse in Kunst und Kultur?**  
Johannes von Hülsen (METRUM, Munich); Annabell Vacano (Cultatio, Munich)

**DFC Francisco Carolinum. Ein Museum im Metaverse**  
Markus Reindl (OÖ Landes-Kultur GmbH, Linz)

**Vier Jahre VRlab am Deutschen Museum. Implikationen für die Einbindung virtueller Technologien in Museen**  
Andrea Geipel (Deutsches Museum, Munich)

**Framing Future. Das Dresdner Damaskuszimmer in VR und in Zukunft**  
Jacob Franke (Dresden State Art Collections)

**PANEL 3: Linked Open Data**

**Digital Strategies for Cultural Heritage Institutions. Generating Visibility and Engagement**  
Béatrice Gauvain (University of Basel)

**Linked Open Data for Horizontal Integration of Exhibition Information**  
Thibault Usel; Nicola Carboni; Béatrice Joyeux-Prunel (University of Geneva)

**Ingest, Enrich and Index. Building a Cross-Collection Search Service for Durham’s New Cultural Heritage Site**  
Paul Clough (TPXimpact, United Kingdom; University of Sheffield)

**The Potential of Metaverse in Liberating the Narrations of the Displaced Objects**  
Mingshi Cui (University of Leicester)

**Sacred Geographic Superimpositions. Reimagining African American Public Art as Enshrined Spaces through Augmented Reality**  
Synatra Smith (Philadelphia Museum of Art)

**PANEL 4: Participation & Gamification**

**From Metamuseum to Metaverse. Exploring Institutional and Individual Art Curation Practice in Digital Gaming Experience**  
Han Jiang (University of Leicester); Xiaozhou Li (University of Sussex)

**The Museum as a Video Game. The Phenomenology of the Virtual Audience**  
Melanie Wilmink (Yonsei University, Seoul)

**Experience Design Insights for Mixed Reality Museum Exhibits. Learnings from Professional Curators, Designers, Artists, and Researchers**  
Abhinav Mishra (Northumbria University, Newcastle upon Tyne)

**Creative Exhibitions. Partizipativ Ausstellungserlebnisse in Augmented Reality gestalten**  
Silke Hockmann; Christiane Lindner (Baden State Museum, Karlsruhe)

**The Playable Museum. Gamification und Kunstvermittlung im digitalen Raum**  
Chantal Eschenfelder (Städel Museum, Frankfurt am Main)

## Panel Discussion 

**Panel Discussion**  
Moderation: Christian Huemer (Belvedere, Vienna)

Claus Pias (Leuphana University Lüneburg); Johanna Pirker (Ludwig Maximilian University of Munich; Graz University of Technology); Christa Sommerer (University of Arts Linz)

## Program 

### MO, 16 JAN

**5.00 pm**

**Welcome & Introduction**  
Stella Rollig; Christian Huemer; Anna-Marie Kroupova (Belvedere, Vienna)

**Panel 1: NFTs & Blockchain**

Moderation: Johanna Aufreiter (Belvedere, Vienna)

**5.20 pm**

**Remonopolisation or Protection of Cultural Heritage? The Moral Capital of the “Institution in the Service of Society” Between Open Access, Protection of Cultural Heritage, and NFTs**   
Grischka Petri (FIZ Karlsruhe – Leibnitz Institute for Information Infrastructure; University of Tübingen)

**5.45 pm**

**What Museums May Have Learned from NFTs**  
Amalyah Keshet (Naomi Korn Associates, London)

**6.10 pm**

**NFTs as a Social Practice. Exploring Tokenisation at National Museums Liverpool**  
Frances Liddell (University of Manchester)

**7.00 pm**

**Keynote Lecture**

Moderation: Christian Huemer (Belvedere, Vienna)

**The Virtual Muse(um). Authenticity, Immersion, and New Forms of Delusion**  
Johanna Drucker (University of California, Los Angeles)

### TU, 17 JAN

**Panel 2: Meta-Spaces**

Moderation: Sonja Gasser (Stiftung für Kunst, Kultur und Geschichte, Winterthur)

**5.00 pm**

**Designing Art Metaverse Portal. Converging, Creating, Experimenting with, and Minting Crypto Arts**   
Natalia Grincheva (University of the Arts Singapore; University of Melbourne)

**5.25 pm**

**Die Dichotomie des Metaverse. Dezentrale oder zentrale Gateways: Was braucht das Metaverse in Kunst und Kultur?**  
Johannes von Hülsen (METRUM, Munich); Annabell Vacano (Cultatio, Munich)

**5.50 pm**

**DFC Francisco Carolinum. Ein Museum im Metaverse**  
Markus Reindl (OÖ Landes-Kultur GmbH, Linz)

**6.15 pm**

**Vier Jahre VRlab am Deutschen Museum. Implikationen für die Einbindung virtueller Technologien in Museen**

Andrea Geipel (Deutsches Museum, Munich)

**6.40 pm**

**Framing Future. Das Dresdner Damaskuszimmer in VR und in Zukunft**

Jacob Franke (Dresden State Art Collections)

### WE, 18 JAN

**Panel 3: Linked Open Data**

Moderation: Harald Klinke (Ludwig Maximilian University of Munich)

**5.00 pm**

**Digital Strategies for Cultural Heritage Institutions. Generating Visibility and Engagement**    
Béatrice Gauvain (University of Basel)

**5.25 pm**

**Linked Open Data for Horizontal Integration of Exhibition Information**    
Thibault Usel; Nicola Carboni; Béatrice Joyeux-Prunel (University of Geneva)

**5.50 pm**

**Ingest, Enrich and Index. Building a Cross-Collection Search Service for Durham’s New Cultural Heritage Site**    
Paul Clough (TPXimpact, United Kingdom; University of Sheffield)

**6.15 pm**

**The Potential of Metaverse in Liberating the Narrations of the Displaced Objects**    
Mingshi Cui (University of Leicester)

**6.40 pm**

**Sacred Geographic Superimpositions. Reimagining African American Public Art as Enshrined Spaces through Augmented Reality**  
Synatra Smith (Philadelphia Museum of Art)

### TH, 19 JAN

**Panel 4: Participation & Gamification**

Moderation: Anna-Marie Kroupova (Belvedere, Vienna)

**5.00 pm**

**From Metamuseum to Metaverse. Exploring Institutional and Individual Art Curation Practice in Digital Gaming Experience**  
Han Jiang (University of Leicester); Xiaozhou Li (University of Sussex)

**5.25 pm**

**The Museum as a Video Game. The Phenomenology of the Virtual Audience**  
Melanie Wilmink (Yonsei University, Seoul)

**5.50 pm**

**Experience Design Insights for Mixed Reality Museum Exhibits. Learnings from Professional Curators, Designers, Artists, and Researchers**  
Abhinav Mishra (Northumbria University, Newcastle upon Tyne)

**6.15 pm**

**Creative Exhibitions. Partizipativ Ausstellungserlebnisse in Augmented Reality gestalten**  
Silke Hockmann; Christiane Lindner (Baden State Museum, Karlsruhe)

**6.40 pm**

**The Playable Museum. Gamification und Kunstvermittlung im digitalen Raum**  
Chantal Eschenfelder (Städel Museum, Frankfurt am Main)

### FR, 20 JAN

**2.00 pm**

**Workshops (Round Tables)\***

The workshops are held in German and take place on site at Belvedere 21, Vienna.  
Registration for the event is required.

Welcome: Christian Huemer (Belvedere, Vienna)

Martina Fröschl; Michael Bachhofer (University of Applied Arts Vienna): Science Visualization und Computeranimationen für das Kunstmuseum im digitalen Zeitalter  
Doris Fuschlberger (Digital Transformation Initiative of the Salzburg State Museums): Erfolgsfaktoren für konkrete Umsetzungen der digitalen Transformation im Museum. Vorstellung der Digitalisierungsoffensive der Salzburger Landesmuseen und Diskussion von Erfahrungen und Good Practices  
Fabian Müller-Nittel (Museums of Miltenberg): VR in Kunstausstellungen. Narrative und vermittlungstechnische Potenziale  
Bernhard Nessler (CryptoWiener, Vienna): Blockchain und Kunst – A Perfect Match. Über NFTs zu digitalen Museen und zurück  
Florian Wiencek (Musealisten, Vienna): Klangszenografie. Kunst- & Kulturvermittlung mit räumlichen Klangerlebnissen

**17.00**

**Panel Discussion\***

The panel discussion takes place on site in the Blickle Kino, Belvedere 21, Vienna, and is held in German.  
Registration is requested due to space limitations.  
The event, which includes simultaneous translation into English, is also streamed on Zoom.

Moderation: Christian Huemer (Belvedere, Vienna)  
Claus Pias (Leuphana University Lüneburg)  
Johanna Pirker (Ludwig Maximilian University of Munich; Graz University of Technology)  
Christa Sommerer (University of Arts Linz)

\* The Belvedere Research Center reserves the right to cancel events on site if necessary due to the COVID-19 pandemic situation.