Spotlight on Eurodance – Haddaway and His Contemporaries

La Bouche, Unique 2, Two in One, Beat 4 Feet, Snap!, Haddaway, and others. Who doesn’t know the Eurodance stars of the early ’90s?! Simple, infectious electronic beats, rap, and vocals were the three main ingredients of these bands and tracks that were mostly produced in Europe. Its “MaRaFraSi” principle (man raps, woman sings) has gone down in history. The mostly white producer duos were very keen to imply a vague internationality or a connection to the USA in order to increase sales. Yet the members of all the groups named above were in fact Austrian or German. When not traveling around the world performing concerts, the global superstar Haddaway (What is Love) works from Kitzbühel, where he has lived for 35 years.

Cassettes, autographs, dancing stuffed toys, and diverse memorabilia related to various musicians enter into a dialogue with one another in the exhibition Spotlight on Eurodance to provide a new and comprehensive insight into the creative work of Austrians and Germans in this genre.

Curators: Dalia Ahmed, Joana Tischkau, Anta Helena Recke, Elisabeth Hampe und Frieder Blume